Much like Vine, Instagram allows you to stitch together video clips into a15-second montage. You can apply one of 13 filters and use the Cinema feature to stabilize your video, too. Don’t forget to choose your thumbnail so users who don’t press play still get a sense of what the video is about.
When I start coaching a show, talents often say:“Nobody calls anymore.” Or: “Listeners in this market don’t call radio shows.” My response is, “That’s interesting, because several of our shows get more calls than they need.” The difference isn’t necessarily the market. It’s often how the show invites people into the conversation. Airing callers and text […]
Jerry Seinfeld wrote every episode of Seinfeld longhand, on a yellow legal pad, with a blue Bic pen. He still writes that way. He’s said the flashing cursor on a screen makes him anxious, like it’s asking, “So, whaddaya got?” Why Start With Pen and Paper?Writing by hand slows you down just enough for ideas to […]
In the era of loud, fast-talking announcer DJs, my radio mentor, Todd Wallace, asked my fellow DJs and me, “Would you talk to your neighbor over the back fence like a pukey DJ or just in natural conversation?” Of course we all said we’d talk to them conversationally. Todd concluded, “Talk to listeners on air like […]